CBBC

Creating and designing content, games and experiences for the CBBC website, while exploring the execution of content across all digital touch points for the CBBC audience. Leading user research and testing for games conducted at the BBC research and development labs.

I designed and created a range of fun and innovative web content to support the last series of Tracy Beaker. Working closely with the assistant producers, content was created and then supported by props from the CBBC channel to create a 360 experience for the audience. It resulted in over 1 million unique visitors a week for 8 consecutive weeks.

While developing concepts for new online games and products I attended all user testing and engagement sessions to ensure we were creating products suited to our audience.